From 1881 until today

Our heritage - A poignantly history
When Heinrich van Laack founded his company in 1881 in Berlin, he had a clear goal in mind: he wanted to manufacture the best shirt in the world.His vision still stands today, as van Laack sets high quality standards based on many years of experience in the manufacturing of high- quality shirts and blouses, a method which has made the company become known as a synonym for craftsmanship, precision work, and love for detail.
The products of van Laack excel by high-quality materials, the best workmanship and a distinctive and individual style.The best weavers in the world are producing selected fabrics for van Laack, made from the highest-quality yarns. The characteristic van Laack button with three holes is manufactured using the Trochacea deep-sea snail and is sewn on with a button shank, which provides the button with extra durability. If you value your own style, you can express your individuality by wearing a tailor-made shirt.
For over 130 years, these qualities have made van Laack an unmistakable address for people with a good taste and are furthermore the reason for the company’s being valued worldwide by connoisseurs and an exclusive clientele.
Founders among themselves — Heinrich van Laack meets Christian von Daniels


1920 - In the “Golden Twenties” elegant and luxurious men’s shirts become the “must-have” of the cultivated gentleman. This development especially profits the van Laack garment factory in Berlin. At the same time van Laack develops into one of the first branded items in the clothing trade. Together with the slogan “van Laack – the royal shirt” the van Laack specific logo is also created.

from 1930 till 2005

from 2006 till 2012
